These places also have another element in common – love. They are typically destinations for romantic getaways, honeymoons or date nights. Social occasions that fit the relaxing and tranquil effects of CBD oil. The Lover archetype was a clear winner out of Carl Younin’s 12 archetypes we find useful as a guide to brand strategy.
Stir their passionate desires for connection and intimacy. Communication and messaging should use sensual language and tone – through sight, sound, smell or touch. Imagery and tone of voice are especially important.
Beauty is a value
The red carpet treatment